{"id":90,"date":"2022-07-04T09:21:12","date_gmt":"2022-07-04T09:21:12","guid":{"rendered":"https:\/\/genhq.com\/?page_id=90"},"modified":"2024-02-12T10:50:27","modified_gmt":"2024-02-12T17:50:27","slug":"generational-faqs","status":"publish","type":"page","link":"https:\/\/genhq.com\/the-generations-hub\/generational-faqs\/","title":{"rendered":"Generational FAQs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"90\" class=\"elementor elementor-90\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7a05b08 elementor-section-height-min-height elementor-section-items-bottom elementor-section-content-bottom main-hero-sect elementor-section-boxed elementor-section-height-default\" data-id=\"7a05b08\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f06bd23 hero-colm\" data-id=\"2f06bd23\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b31d8c elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"6b31d8c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Generational breakdown:  info about all of the generations<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7f489f51 partners-wrapper overlay-blue elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f489f51\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9778204\" data-id=\"9778204\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-71ceb07f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"71ceb07f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-648b9484\" data-id=\"648b9484\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ec348b h6 elementor-widget elementor-widget-heading\" data-id=\"4ec348b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CGK's Research Informs Global Conversation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-129167ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"129167ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1337b843 partner-logo-slider \" data-id=\"1337b843\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5cb55386 logo-gen elementor-widget elementor-widget-image-carousel\" data-id=\"5cb55386\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;none&quot;,&quot;slides_to_scroll&quot;:&quot;4&quot;,&quot;speed&quot;:1300,&quot;slides_to_show_tablet&quot;:&quot;6&quot;,&quot;slides_to_show_mobile&quot;:&quot;5&quot;,&quot;slides_to_scroll_tablet&quot;:&quot;2&quot;,&quot;pause_on_hover&quot;:&quot;no&quot;,&quot;pause_on_interaction&quot;:&quot;no&quot;,&quot;autoplay_speed&quot;:4000,&quot;slides_to_show&quot;:&quot;10&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-business-insider.svg\" alt=\"business insider\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-cbs.svg\" alt=\"cbs\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-newyork-times.svg\" alt=\"Newyork times\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-usa.svg\" alt=\"usa\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-cnn.svg\" alt=\"cnn\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-washington-post.svg\" alt=\"washington post\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-cnbc.svg\" alt=\"cnbc\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-bloomberg.svg\" alt=\"bloomberg\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-hln.svg\" alt=\"hln\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-fortune.svg\" alt=\"fortune\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"11 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-bbc.svg\" alt=\"bbc\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"12 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-time.svg\" alt=\"time\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5f59ca7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5f59ca7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-015abf6\" data-id=\"015abf6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-36a3d86 cta-content elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"36a3d86\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-6b1cd6b\" data-id=\"6b1cd6b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-17228c9 elementor-widget elementor-widget-heading\" data-id=\"17228c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">AN INTRO TO GENERATIONS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0daa13 cta-text-edit elementor-widget elementor-widget-text-editor\" data-id=\"e0daa13\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Generations can be confusing. This page is dedicated to answering common questions about generations and to give context to bigger generational conversations on topics such as differences, similarities, and trends in employment, shopping, voting, and more. If we don\u2019t answer your question here, <a href=\"\/contact\/\">contact us<\/a> and we\u2019ll do our best to help! Just think of us as your go-to nerd for all things generations.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-502c88e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"502c88e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-792f9db faq-accordion-col accordion-counter\" data-id=\"792f9db\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c258dfb accordion-wrp elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-accordion\" data-id=\"c258dfb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion\">\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2031\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2031\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What is the definition of a generation?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2031\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2031\">A generation is a group of people born around the same time and raised around the same place. People in this \u201cbirth cohort\u201d exhibit similar characteristics, preferences, and values over their lifetimes. At The Center for Generational Kinetics, we believe that generations are not a box; instead, they are powerful clues showing where to begin connecting with and influencing people of different ages. There are big differences between the generations and it&#8217;s important to know the <a href=\"\/generational_birth_years\/\">years when each generation begins and ends<\/a>. We specialize in the relationship between geography and generations. Millennials, for example, are the most consistent generation globally. However, we still see important differences between Millennials raised in an urban environment versus those raised in a rural one or those who move to a new country.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2032\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2032\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What makes generations consistent at a high level?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2032\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2032\"><p>Generations exhibit similar characteristics\u2014such as communication, shopping, and motivation preferences\u2014because they experienced similar trends at approximately the same life stage and through similar channels (e.g., online, TV, mobile, etc.). Generation-shaping trends are most influential as people come of age, which means that members of a particular generation will develop and share similar values, beliefs, and expectations. It is important to remember that at an individual level, everyone is different. But looking at people through a generational lens offers useful predictability for those trying to reach, inform, or persuade a large cross-section of a population.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2033\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2033\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What does The Center for Generational Kinetics do?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2033\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2033\">At CGK, <a href=\"\/about\/\">we study generations<\/a> and their behaviors to identify the following:\n<ul>\n \t<li>What shaped each generation<\/li>\n \t<li>The current characteristics, thought processes, expectations, and preferences for each generation<\/li>\n \t<li>Where generations are heading in the near and long-term future<\/li>\n<\/ul>\nCreating an accurate snapshot of generations, where they come from, where they are now, and where they&#8217;re heading helps our team drive results for clients and inform larger conversations around the workforce, marketplace, and social norms. We help our clients with services that focus on the generations to create success and growth. Those services include custom generational <a href=\"https:\/\/genhq.com\/custom-research\/\">research<\/a> and keynote <a href=\"\/speaking\/\">speaking<\/a>.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2034\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2034\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What makes studying generations interesting and different?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2034\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2034\">The Center for Generational Kinetics gets to uncover all kinds of new generational trends and truths. It\u2019s exciting stuff! We uncover these findings through original, <a href=\"https:\/\/genhq.com\/custom-research\/solve-a-problem\/\">primary research<\/a>\u2014now over 100 studies around the world\u2014 and by analyzing data provided to us by our client brands, employers, and industries across the globe. We analyze the findings in the context of our own database, publicly available data, and other research studies. Thanks to technology, generations are creating more data than ever before. We use all that information to provide rich insights, strategies, stories, and solutions.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2035\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2035\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What are the primary generations today?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2035\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2035\">Currently, five generations make up our society. Each of those five generations has an active role in the workforce, marketplace, and communities. Depending on the specific employer, the workforce includes four to five generations. Here are the birth years for each generation:\n<ul>\n \t<li><a href=\"\/the-generations-hub\/state-of-gen-z\/\">Gen Z<\/a>, iGen, or Centennials: Born approximately 1996 \u2013 2015<\/li>\n \t<li><a href=\"\/millennials-gen-y-generation-y-info-2\/\">Millennials<\/a> or Gen Y: Born approximately 1977 \u2013 1995<\/li>\n \t<li>Generation X: Born approximately 1965 \u2013 1976<\/li>\n \t<li>Baby Boomers: Born approximately 1946 \u2013 1964<\/li>\n \t<li>Traditionalists or Silent Generation: Born approximately 1945 and before<\/li>\n<\/ul><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2036\" class=\"elementor-tab-title\" data-tab=\"6\" role=\"button\" aria-controls=\"elementor-tab-content-2036\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why do I see different birth years in different places?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2036\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"6\" role=\"region\" aria-labelledby=\"elementor-tab-title-2036\">The reason you see different birth years is two-fold:\n<ul>\n \t<li>People who talk about generations have reached different conclusions\u2014and, frankly, a lot of people don\u2019t do actual research, so they\u2019re just guessing.<\/li>\n \t<li>Generation birth years vary by geography, and you\u2019ll see varying characteristics in different parts of the world. The big events that affect a generation can be dramatically different across the globe or at least regionalized or national in scope, and trends can hit at different times.<\/li>\n<\/ul>\nFor example, being a Millennial in Athens, Greece, with its current unemployment situation, can lead to different expectations and behaviors than being a Millennial in Austin, Texas at the exact same time, where the job market is fantastic. The more you focus on one geography and one set of birth years, the more accuracy you\u2019ll find. <a href=\"\/generational_birth_years\/\">Click here<\/a> for how we determine when each generation starts and stops.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2037\" class=\"elementor-tab-title\" data-tab=\"7\" role=\"button\" aria-controls=\"elementor-tab-content-2037\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What do we know about the newest generation, Gen Z (also known as Generation Z, iGen, and the Centennials)?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2037\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"7\" role=\"region\" aria-labelledby=\"elementor-tab-title-2037\">The end of <a href=\"\/millennials-gen-y-generation-y-info-2\/\">the Millennial generation<\/a> and the start of <a href=\"\/the-generations-hub\/state-of-gen-z\/\">Gen Z in the United States<\/a> are closely tied to September 11, 2001. That day marks the number-one generation-defining moment for Millennials. Members of Gen Z\u2014born in 1996 and after\u2014cannot process the significance of 9\/11 and it\u2019s always been a part of history for them. CGK is currently conducting research on this newest generation and we will be releasing interesting findings in the near future!<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2038\" class=\"elementor-tab-title\" data-tab=\"8\" role=\"button\" aria-controls=\"elementor-tab-content-2038\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">What are three key trends that shape generations?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2038\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"8\" role=\"region\" aria-labelledby=\"elementor-tab-title-2038\"><strong>The three key trends that shape generations are parenting, technology, and economics.<\/strong> For example, many Baby Boomers have the parenting philosophy, \u201cWe want it to be easier for our kids than it was for us.\u201d This philosophy, in turn, helped create and reinforce Millennials\u2019 sense of entitlement, which is now a hotly debated topic.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2039\" class=\"elementor-tab-title\" data-tab=\"9\" role=\"button\" aria-controls=\"elementor-tab-content-2039\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Why are Millennials getting so much attention now?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-2039\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"9\" role=\"region\" aria-labelledby=\"elementor-tab-title-2039\">In the last two years, <a href=\"\/millennials-gen-y-generation-y-info-2\/\">Millennials<\/a> have become the largest generation in the U.S. workforce. Millennials are also the fastest-growing generation of customers in the marketplace, bringing the greatest lifetime value. In addition, Millennials exhibit different attitudes toward employment, sales, and marketing, which are challenging many conventional strategies and approaches. No wonder everyone\u2019s talking about Millennials\u2014but are they really different? How and why are they different? What can employers, marketers, politicians, educators, and parents do?\nNow Millennials have something to look out for, too: the next generation. Known as Gen Z, Generation Z, iGen, or Centennials, this new group of people is making big waves in all the ways a generation possibly could\u2014including parenting, education, employment, entrepreneurship, sales, marketing, politics, religion, and more.\nNow Millennials have something to look out for, too: the next generation. Known as <a href=\"\/whats-name-gen-z-vs-igen\/\">Gen Z, Generation Z, iGen, or Centennials<\/a>, this new group of people is making big waves in all the ways a generation possibly could\u2014including parenting, education, employment, entrepreneurship, sales, marketing, politics, religion, and more.<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-accordion-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-20310\" class=\"elementor-tab-title\" data-tab=\"10\" role=\"button\" aria-controls=\"elementor-tab-content-20310\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon elementor-accordion-icon-right\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-closed\"><i class=\"fas fa-chevron-down\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-accordion-icon-opened\"><i class=\"fas fa-angle-up\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-accordion-title\" tabindex=\"0\">Where can I get the latest generational research?<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div id=\"elementor-tab-content-20310\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"10\" role=\"region\" aria-labelledby=\"elementor-tab-title-20310\">Subscribe to our e-newsletter, and you\u2019ll get our latest findings in addition to other findings we think are important. You can also read the stories on the <a href=\"\/the-generations-hub\/state-of-gen-z\/\">State of Gen Z<\/a>\u00a0or <a href=\"\/contact\">contact us<\/a>. We are here to help!<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-28c5462 elementor-widget elementor-widget-heading\" data-id=\"28c5462\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. What is the definition of a generation?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18043e0 elementor-widget elementor-widget-text-editor\" data-id=\"18043e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A generation is a group of people born around the same time and raised around the same place. People in this \u201cbirth cohort\u201d exhibit similar characteristics, preferences, and values over their lifetimes. At The Center for Generational Kinetics, we believe that generations are not a box; instead, they are powerful clues showing where to begin connecting with and influencing people of different ages. There are big differences between the generations and it&#8217;s important to know the <a href=\"\/generational_birth_years\/\">years when each generation begins and ends<\/a>. We specialize in the relationship between geography and generations. Millennials, for example, are the most consistent generation globally. However, we still see important differences between Millennials raised in an urban environment versus those raised in a rural one or those who move to a new country.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf4205b elementor-widget elementor-widget-heading\" data-id=\"cf4205b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. What makes generations consistent at a high level?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e040ee elementor-widget elementor-widget-text-editor\" data-id=\"4e040ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tGenerations exhibit similar characteristics\u2014such as communication, shopping, and motivation preferences\u2014because they experienced similar trends at approximately the same life stage and through similar channels (e.g., online, TV, mobile, etc.). Generation-shaping trends are most influential as people come of age, which means that members of a particular generation will develop and share similar values, beliefs, and expectations. It is important to remember that at an individual level, everyone is different. But looking at people through a generational lens offers useful predictability for those trying to reach, inform, or persuade a large cross-section of a population.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65af79d elementor-widget elementor-widget-heading\" data-id=\"65af79d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. What does The Center For Generational Kinetics do?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14543a9 elementor-widget elementor-widget-text-editor\" data-id=\"14543a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At CGK, <a href=\"\/about\/\">we study generations<\/a> and their behaviors to identify the following:<\/p><ul><li>What shaped each generation<\/li><li>The current characteristics, thought processes, expectations, and preferences for each generation<\/li><li>Where generations are heading in the near and long-term future<\/li><\/ul><p>Creating an accurate snapshot of generations, where they come from, where they are now, and where they&#8217;re heading helps our team drive results for clients and inform larger conversations around the workforce, marketplace, and social norms. We help our clients with services that focus on the generations to create success and growth. Those services include custom generational <a href=\"https:\/\/genhq.com\/custom-research\/\">research<\/a> and keynote <a href=\"\/speaking\/\">speaking<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2b4979 elementor-widget elementor-widget-heading\" data-id=\"c2b4979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4.What makes studying generations interesting and different?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-717d2bc elementor-widget elementor-widget-text-editor\" data-id=\"717d2bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tThe Center for Generational Kinetics gets to uncover all kinds of new generational trends and truths. It\u2019s exciting stuff! We uncover these findings through original, <a href=\"https:\/\/genhq.com\/custom-research\/solve-a-problem\/\">primary research<\/a>\u2014now over 100 studies around the world\u2014 and by analyzing data provided to us by our client brands, employers, and industries across the globe. We analyze the findings in the context of our own database, publicly available data, and other research studies. Thanks to technology, generations are creating more data than ever before. We use all that information to provide rich insights, strategies, stories, and solutions.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a334a20 elementor-widget elementor-widget-heading\" data-id=\"a334a20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. What are the primary generations today?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e99cd8e elementor-widget elementor-widget-text-editor\" data-id=\"e99cd8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Currently, five generations make up our society. Each of those five generations has an active role in the workforce, marketplace, and communities. Depending on the specific employer, the workforce includes four to five generations. Here are the birth years for each generation:<\/p><ul><li><a href=\"\/the-generations-hub\/state-of-gen-z\/\">Gen Z<\/a>, iGen, or Centennials: Born approximately 1996 \u2013 2015<\/li><li><a href=\"\/millennials-gen-y-generation-y-info-2\/\">Millennials<\/a> or Gen Y: Born approximately 1977 \u2013 1995<\/li><li>Generation X: Born approximately 1965 \u2013 1976<\/li><li>Baby Boomers: Born approximately 1946 \u2013 1964<\/li><li>Traditionalists or Silent Generation: Born approximately 1945 and before<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15e1b4a elementor-widget elementor-widget-heading\" data-id=\"15e1b4a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">6. Why do I see different birth years in different places?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d619ac1 elementor-widget elementor-widget-text-editor\" data-id=\"d619ac1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The reason you see different birth years is two-fold:<\/p><ul><li>People who talk about generations have reached different conclusions\u2014and, frankly, a lot of people don\u2019t do actual research, so they\u2019re just guessing.<\/li><li>Generation birth years vary by geography, and you\u2019ll see varying characteristics in different parts of the world. The big events that affect a generation can be dramatically different across the globe or at least regionalized or national in scope, and trends can hit at different times.<\/li><\/ul><p>For example, being a Millennial in Athens, Greece, with its current unemployment situation, can lead to different expectations and behaviors than being a Millennial in Austin, Texas at the exact same time, where the job market is fantastic. The more you focus on one geography and one set of birth years, the more accuracy you\u2019ll find. <strong><a href=\"\/generational_birth_years\/\">Click here<\/a><\/strong> for how we determine when each generation starts and stops.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0007c52 elementor-widget elementor-widget-heading\" data-id=\"0007c52\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">7. What do we know about the newest generation, Gen Z (also known as Generation Z, iGen, and the Centennials)?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-076d4a8 elementor-widget elementor-widget-text-editor\" data-id=\"076d4a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The end of <strong><a href=\"\/millennials-gen-y-generation-y-info-2\/\">the Millennial generation<\/a> <\/strong>and the start of <strong><a href=\"\/the-generations-hub\/state-of-gen-z\/\">Gen Z in the United States<\/a> <\/strong>are closely tied to September 11, 2001. That day marks the number-one generation-defining moment for Millennials. Members of Gen Z\u2014born in 1996 and after\u2014cannot process the significance of 9\/11 and it\u2019s always been a part of history for them. CGK is currently conducting research on this newest generation and we will be releasing interesting findings in the near future!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b43f7fc elementor-widget elementor-widget-heading\" data-id=\"b43f7fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">8. What are three key trends that shape generations? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37bb548 elementor-widget elementor-widget-text-editor\" data-id=\"37bb548\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<strong>The three key trends that shape generations are parenting, technology, and economics.<\/strong> For example, many Baby Boomers have the parenting philosophy, \u201cWe want it to be easier for our kids than it was for us.\u201d This philosophy, in turn, helped create and reinforce Millennials\u2019 sense of entitlement, which is now a hotly debated topic.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c0082a4 elementor-widget elementor-widget-heading\" data-id=\"c0082a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">9. Why are Millennials getting so much attention now?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8a04ba elementor-widget elementor-widget-text-editor\" data-id=\"c8a04ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In the last two years, <strong><a href=\"\/millennials-gen-y-generation-y-info-2\/\">Millennials<\/a><\/strong> have become the largest generation in the U.S. workforce. Millennials are also the fastest-growing generation of customers in the marketplace, bringing the greatest lifetime value. In addition, Millennials exhibit different attitudes toward employment, sales, and marketing, which are challenging many conventional strategies and approaches. No wonder everyone\u2019s talking about Millennials\u2014but are they really different? How and why are they different? What can employers, marketers, politicians, educators, and parents do?<br \/>Now Millennials have something to look out for, too: the next generation. Known as Gen Z, Generation Z, iGen, or Centennials, this new group of people is making big waves in all the ways a generation possibly could\u2014including parenting, education, employment, entrepreneurship, sales, marketing, politics, religion, and more.<br \/>Now Millennials have something to look out for, too: the next generation. Known as <strong><a href=\"\/whats-name-gen-z-vs-igen\/\">Gen Z, Generation Z, iGen, or Centennials<\/a>,<\/strong> this new group of people is making big waves in all the ways a generation possibly could\u2014including parenting, education, employment, entrepreneurship, sales, marketing, politics, religion, and more.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-553a11f elementor-widget elementor-widget-heading\" data-id=\"553a11f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">10. Where can I get the latest generational research?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff173ee elementor-widget elementor-widget-text-editor\" data-id=\"ff173ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Subscribe to our e-newsletter, and you\u2019ll get our latest findings in addition to other findings we think are important. You can also read the stories on the <a href=\"\/the-generations-hub\/state-of-gen-z\/\">State of Gen Z<\/a>\u00a0or <a href=\"\/contact\">contact us<\/a>. We are here to help!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d171a4e faq-image-col\" data-id=\"d171a4e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-68398ad elementor-widget elementor-widget-image\" data-id=\"68398ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/the-generations-hub\/state-of-gen-z\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"480\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2024\/02\/SOGZ-2023-Ad.jpg\" class=\"attachment-large size-large wp-image-8009\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2024\/02\/SOGZ-2023-Ad.jpg 600w, https:\/\/genhq.com\/wp-content\/uploads\/2024\/02\/SOGZ-2023-Ad-300x240.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a533ea elementor-widget elementor-widget-image\" data-id=\"2a533ea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"\/the-generations-hub\/zconomy\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"480\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/08\/Zconomy-Sidebar-Ad-v01.jpg\" class=\"attachment-large size-large wp-image-7149\" alt=\"Zconomy-book-advertisement-photo\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/08\/Zconomy-Sidebar-Ad-v01.jpg 600w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/08\/Zconomy-Sidebar-Ad-v01-300x240.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-d2fd468 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2fd468\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-a84a9fe cgk-hubspt-form elementor-hidden-mobile\" data-id=\"a84a9fe\" data-element_type=\"column\" data-e-type=\"column\" id=\"sidebar-hubspot\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4031aa elementor-widget elementor-widget-heading\" data-id=\"c4031aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Join 20,000+ leaders receiving the latest generational solutions and research every month<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-405fb85 elementor-widget elementor-widget-heading\" data-id=\"405fb85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">SIGN UP NOW FOR OUR MONTHLY GEN UPDATE<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ab1e737 elementor-widget elementor-widget-html\" data-id=\"ab1e737\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"5146762\",\n    formId: \"6354896e-c219-42e0-a572-6d22878eba4d\",\n\ttranslations: {\n\t\ten: {\n\t\t\tsubmitText: \"Yes! Sign me up\",\n\t\t}\n\t}\n  });\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Generational breakdown: info about all of the generations CGK&#8217;s Research Informs Global Conversation AN INTRO TO GENERATIONS Generations can be confusing. This page is dedicated to answering common questions about generations and to give context to bigger generational conversations on topics such as differences, similarities, and trends in employment, shopping, voting, and more. If we [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":3392,"parent":70,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-90","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generations FAQs: Info About Gen Z, Millennials, Gen X, &amp; More!<\/title>\n<meta name=\"description\" content=\"Generations can be confusing. 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