{"id":8260,"date":"2026-03-20T13:30:45","date_gmt":"2026-03-20T20:30:45","guid":{"rendered":"https:\/\/genhq.com\/?p=8260"},"modified":"2026-03-26T13:52:47","modified_gmt":"2026-03-26T20:52:47","slug":"cgk-president-jason-dorsey-keynotes-kate-spade-consumer-day","status":"publish","type":"post","link":"https:\/\/genhq.com\/cgk-president-jason-dorsey-keynotes-kate-spade-consumer-day\/","title":{"rendered":"CGK President Jason Dorsey Honored to Keynote Kate Spade&#8217;s Virtual Consumer Day from Their NY HQ!"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-8263 size-large\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1024x341.png\" alt=\"\" width=\"800\" height=\"266\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1024x341.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-300x100.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-768x256.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1536x512.png 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-2048x683.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>CGK President Jason Dorsey recently keynoted Kate Spade New York\u2019s Consumer Day, joining their store leaders and consumer insights teams for a high-energy, virtual event focused on understanding today\u2019s evolving consumer\u2014especially Gen Z.<\/p>\n<p>This marked Jason\u2019s second time speaking for the brand, and the engagement from the team was just as strong as before. The session was delivered live from their New York City office in Hudson Yards and centered on CGK\u2019s latest research into Gen Z behaviors, expectations, and emerging trends.<\/p>\n<p><strong>A Strong Focus on the Consumer<\/strong><\/p>\n<p>One of the things that stood out most was how intentional the Kate Spade team is about staying close to their customer. Their focus on serving <a href=\"https:\/\/genhq.com\/the-generations-hub\/state-of-gen-z\/\">Gen Z<\/a>\u2014and every generation\u2014shows up clearly, both in-store and across the brand experience.<\/p>\n<p>During the keynote, Jason shared new discoveries around how Gen Z\u2019s mindset is shifting, what\u2019s driving their purchasing decisions, and where brands have the biggest opportunity to build trust and connection right now.<\/p>\n<p><strong>Engagement That Goes Beyond the Presentation<\/strong><\/p>\n<p>The conversation didn\u2019t stop with the presentation. Store leaders brought thoughtful, practical questions about what they\u2019re seeing firsthand and how to apply these insights in real time.<\/p>\n<p>That kind of engagement is always a strong signal. It shows a team that isn\u2019t just listening\u2014they\u2019re actively looking for ways to adapt, improve, and better connect with their customers.<\/p>\n<p><strong>Looking Ahead<\/strong><\/p>\n<p>A big thank-you to the Kate Spade New York and Tapestry teams for the opportunity to partner again and for the work they\u2019re doing to turn consumer insights into real-world impact.<\/p>\n<p>Their momentum is inspiring\u2014and it will be exciting to see how their focus on consumers continues to shape growth in the years ahead.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>CGK President Jason Dorsey recently keynoted Kate Spade New York\u2019s Consumer Day, joining their store leaders and consumer insights teams for a high-energy, virtual event focused on understanding today\u2019s evolving consumer\u2014especially Gen Z. This marked Jason\u2019s second time speaking for the brand, and the engagement from the team was just as strong as before. The [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":8263,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25,22,31,20],"tags":[],"class_list":["post-8260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-research","category-research-findings","category-trends","category-workplace-and-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generations Blog | President Jason Dorsey Keynotes Kate Spade<\/title>\n<meta name=\"description\" content=\"CGK President Jason Dorsey was honored to virtually keynote Kate Spade&#039;s Consumer Day from their NYC offices and share new consumer insights!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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