{"id":7006,"date":"2022-07-26T09:35:44","date_gmt":"2022-07-26T09:35:44","guid":{"rendered":"https:\/\/genhq.com\/?page_id=7006"},"modified":"2025-09-22T08:55:26","modified_gmt":"2025-09-22T15:55:26","slug":"generation-z-consumer-research-2021-2022","status":"publish","type":"page","link":"https:\/\/genhq.com\/generation-z-consumer-research-2021-2022\/","title":{"rendered":"State of Gen Z Research Study Report for 2021-2022"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7006\" class=\"elementor elementor-7006\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-604dd05 elementor-section-height-min-height hero-gradient elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"604dd05\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-74075c3\" data-id=\"74075c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb63b9b elementor-widget elementor-widget-heading\" data-id=\"cb63b9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">THE STATE OF GEN Z<sup>\u00ae<\/sup> 2021-2022<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37f4131 elementor-widget elementor-widget-text-editor\" data-id=\"37f4131\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Gen Z\u2019s Attitudes About Money, Spending, Investing, Crypto, and More<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5c938d2 partners-wrapper light-gray-overlay elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5c938d2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60b8d36d\" data-id=\"60b8d36d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7f096bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f096bd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-483ab434\" data-id=\"483ab434\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66a4b7e0 h6 elementor-widget elementor-widget-heading\" data-id=\"66a4b7e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our Insights are Trusted by Companies Around the World<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-53cb86a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"53cb86a4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-72b2ffd6 partner-logo-slider\" data-id=\"72b2ffd6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6cbf1c8f logo-gen elementor-widget elementor-widget-image-carousel\" data-id=\"6cbf1c8f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;none&quot;,&quot;slides_to_scroll&quot;:&quot;4&quot;,&quot;speed&quot;:1300,&quot;slides_to_show_tablet&quot;:&quot;6&quot;,&quot;slides_to_show_mobile&quot;:&quot;5&quot;,&quot;slides_to_scroll_tablet&quot;:&quot;2&quot;,&quot;pause_on_interaction&quot;:&quot;no&quot;,&quot;autoplay_speed&quot;:4000,&quot;slides_to_show&quot;:&quot;10&quot;,&quot;pause_on_hover&quot;:&quot;no&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;image_spacing_custom&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;image_spacing_custom_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_spacing_custom_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-intuit-blue.svg\" alt=\"intuit-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-taco-blue.svg\" alt=\"taco-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-gm-blue.svg\" alt=\"gm-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-cox-blue.svg\" alt=\"cox-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-cisco-blue.svg\" alt=\"cisco-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/Ge.svg\" alt=\"Ge\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-toyota-blue.svg\" alt=\"toyota-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-adidas-blue.svg\" alt=\"adidas-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-mercedes-blue.svg\" alt=\"mercedes-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-visa-blue.svg\" alt=\"visa-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"11 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-kraft-blue.svg\" alt=\"kraft-blue\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"12 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-hyatt-2.svg\" alt=\"hyatt\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"13 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/icon-lowe-2.svg\" alt=\"lowe\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32c174b0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32c174b0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-446cad42\" data-id=\"446cad42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2c80e4c7 cta-content elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c80e4c7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-75b4f5e0\" data-id=\"75b4f5e0\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d6a0d5 elementor-widget elementor-widget-image\" data-id=\"4d6a0d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"771\" height=\"894\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/State-of-Gen-Z-2021-22-Consumers-Book-Mockup.jpg\" class=\"attachment-large size-large wp-image-6707\" alt=\"State-of-Gen-Z-2021-22-Consumers-Book-Mockup\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/State-of-Gen-Z-2021-22-Consumers-Book-Mockup.jpg 771w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/State-of-Gen-Z-2021-22-Consumers-Book-Mockup-259x300.jpg 259w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/07\/State-of-Gen-Z-2021-22-Consumers-Book-Mockup-768x891.jpg 768w\" sizes=\"(max-width: 771px) 100vw, 771px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf08b61 elementor-widget elementor-widget-heading\" data-id=\"cf08b61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><span style=\"font-size: 15px\">state of gen z as consumers, savers, and influencing personal finance<\/span><\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-cba8ed zig-zag-content\" data-id=\"cba8ed\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4cbe17ee elementor-widget elementor-widget-heading\" data-id=\"4cbe17ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">THE STATE OF GEN Z<sup>\u00ae<\/sup>  2021-2022: Gen Z as Consumers, Savers, and Influencing Personal Finance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c8f4d67 elementor-widget elementor-widget-heading\" data-id=\"2c8f4d67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Unexpected Insights into Gen Z as they Emerge as THE Consumer and Finance Trendsetters<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-726d25b elementor-widget elementor-widget-text-editor\" data-id=\"726d25b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This 2021-2022 State of Gen Z<sup>\u00ae<\/sup> research study uncovers how Gen Z views money, personal finance, shopping, buying, saving, spending, investing, and much more. Gen Z brings a different view and norms to the world of commerce, so understanding them accurately is critical for brands, marketers, financial services, banks, and customer experience leaders. The discoveries in this report reveal a new perspective on Gen Z\u2019s views about money and its intersection with so many key areas of their life, from spending to saving for retirement.<br \/><br \/>This study featured over 1,000 Gen Z participants with a margin of error of +\/-3.1.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f77233b elementor-widget elementor-widget-heading\" data-id=\"f77233b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Sample questions answered in this 2021-22 State of Gen Z<sup>\u00ae<\/sup> money and consumer study:<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-792e8fc elementor-widget elementor-widget-text-editor\" data-id=\"792e8fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n \t<li>What are Gen Z\u2019s expectations for earning money now?<\/li>\n \t<li>What are Gen Z\u2019s expectations for saving money now?<\/li>\n \t<li>What are Gen Z\u2019s expectations for shopping and buying now?<\/li>\n \t<li>What are Gen Z\u2019s key considerations when making a purchase now?<\/li>\n \t<li>And much more!<\/li>\n<\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-74b9459c header-mobile-menu-dropdown elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"74b9459c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-acdd689\" data-id=\"acdd689\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e189022 elementor-widget elementor-widget-wp-widget-nav_menu\" data-id=\"6e189022\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-nav_menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"menu-main-menu-container\"><ul id=\"menu-main-menu\" class=\"menu\"><li id=\"menu-item-114\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-114\"><a href=\"https:\/\/genhq.com\/custom-research\/\">Custom Research<\/a>\n<ul class=\"sub-menu\">\n\t<li id=\"menu-item-109\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-109\"><a href=\"https:\/\/genhq.com\/custom-research\/solve-a-problem\/\">Research to Solve Generational Challenges<\/a><\/li>\n\t<li id=\"menu-item-108\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-108\"><a href=\"https:\/\/genhq.com\/custom-research\/become-a-thought-leader\/\">Custom Research for Thought Leadership<\/a><\/li>\n<\/ul>\n<\/li>\n<li id=\"menu-item-115\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-115\"><a href=\"https:\/\/genhq.com\/speaking\/\">Speaking<\/a>\n<ul class=\"sub-menu\">\n\t<li id=\"menu-item-107\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-has-children menu-item-107\"><a href=\"https:\/\/genhq.com\/speaking\/customized-keynotes\/\">Customized Keynotes<\/a>\n\t<ul class=\"sub-menu\">\n\t\t<li id=\"menu-item-7478\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7478\"><a href=\"https:\/\/genhq.com\/speaking\/crossing-the-generational-divide\/\">Crossing the Generational Divide<\/a><\/li>\n\t\t<li id=\"menu-item-7479\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7479\"><a href=\"https:\/\/genhq.com\/speaking\/crossing-the-sales-divide\/\">Selling to Each Generation So They Love to Buy<\/a><\/li>\n\t\t<li id=\"menu-item-7480\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7480\"><a href=\"https:\/\/genhq.com\/speaking\/zconomy-speech\/\">Zconomy<\/a><\/li>\n\t\t<li id=\"menu-item-7962\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-7962\"><a href=\"https:\/\/genhq.com\/speaking\/defensible-difference\/\">How Leaders Can Drive Innovation in Traditional Industries<\/a><\/li>\n\t<\/ul>\n<\/li>\n\t<li id=\"menu-item-6175\" class=\"menu-item menu-item-type-post_type 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href=\"https:\/\/genhq.com\/contact\/\">Contact<\/a><\/li>\n<\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8346751 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8346751\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ebb39bd\" data-id=\"ebb39bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a3a81e elementor-widget elementor-widget-heading\" data-id=\"8a3a81e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">DOWNLOAD YOUR FREE STUDY NOW:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0e588b2 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0e588b2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-59714e6\" data-id=\"59714e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-da3d2ac elementor-widget elementor-widget-heading\" data-id=\"da3d2ac\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">The State of Gen Z<sup>\u00ae<\/sup> 2021-2022 Report: Gen Z as Consumers, Savers and Influencing Personal Finance<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6fc8d14 elementor-widget elementor-widget-text-editor\" data-id=\"6fc8d14\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Enter your info below to receive the complete 23-page research study findings report<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div 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The content contains the link to return and complete the form.\"}};\n\/\/# sourceURL=gform_gravityforms-js-extra\n\/* ]]> *\/\n<\/script>\n<script type=\"text\/javascript\" defer='defer' src=\"https:\/\/genhq.com\/wp-content\/plugins\/gravityforms\/js\/gravityforms.min.js?ver=2.9.31\" id=\"gform_gravityforms-js\"><\/script>\n<script type=\"text\/javascript\" defer='defer' src=\"https:\/\/www.google.com\/recaptcha\/api.js?hl=en&amp;ver=6.9.1#038;render=explicit\" id=\"gform_recaptcha-js\"><\/script>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-ce404f2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ce404f2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-15f9ab1\" data-id=\"15f9ab1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-90dcdc9 elementor-widget elementor-widget-heading\" data-id=\"90dcdc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">THE STATE OF GEN Z\u00ae 2021-2022 REPORT: GEN Z AS CONSUMERS, SAVERS AND INFLUENCING PERSONAL FINANCE\u200b<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a1a6f5 elementor-widget elementor-widget-text-editor\" data-id=\"2a1a6f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Enter your info below to receive the complete 28-page research study findings report.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bda4c40 cgk-hubspt-form elementor-widget elementor-widget-html\" data-id=\"bda4c40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\r\n<script>\r\n  hbspt.forms.create({\r\n    region: \"na1\",\r\n    portalId: \"5146762\",\r\n    formId: \"d83b78b4-e050-4072-a945-03fb3a2fbbe1\"\r\n  });\r\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-20ee634 elementor-widget elementor-widget-heading\" data-id=\"20ee634\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Below are A few of the many findings from the study:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51f1462 elementor-widget elementor-widget-cgk-simple-cards\" data-id=\"51f1462\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cgk-simple-cards.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"keynote-mod-section\">\r\n\t\t\t\t<div class=\"keynote-container\">\r\n\t\t\t\t\t<div class=\"keynote-mod-blocks-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"keynote-block\">\r\n\t\t\t\t\t\t\t\t\t<h4>67% of older Gen Z  <\/h4>\r\n\t\t\t\t\t\t\t\t\t<div class=\"kn-para\">\r\n\t\t\t\t\t\t\t\t\t\t<p>worry about their own financial situation a few times a week or more often.<\/p>\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"keynote-block\">\r\n\t\t\t\t\t\t\t\t\t<h4>60% of Gen Z <\/h4>\r\n\t\t\t\t\t\t\t\t\t<div class=\"kn-para\">\r\n\t\t\t\t\t\t\t\t\t\t<p>said that a company\u2019s reputation as an employer influences their decision to buy a product or service.<\/p>\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"keynote-block\">\r\n\t\t\t\t\t\t\t\t\t<h4>36% of Gen Z <\/h4>\r\n\t\t\t\t\t\t\t\t\t<div class=\"kn-para\">\r\n\t\t\t\t\t\t\t\t\t\t<p>said their earnings were negatively impacted by the pandemic.<\/p>\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"keynote-block\">\r\n\t\t\t\t\t\t\t\t\t<h4>34% of Gen Z <\/h4>\r\n\t\t\t\t\t\t\t\t\t<div class=\"kn-para\">\r\n\t\t\t\t\t\t\t\t\t\t<p>said their savings were negatively impacted by the pandemic.<\/p>\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17e0f03 elementor-widget elementor-widget-heading\" data-id=\"17e0f03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">THE STATE OF GEN Z<span style=\"font-size: 21px;line-height: 0;position: relative;vertical-align: baseline;top: -0.5em\">\u00ae<\/span> 2021-2022: GEN Z AS consumers, savers, and influencing Personal finance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f5adc3 elementor-widget elementor-widget-heading\" data-id=\"9f5adc3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">UNEXPECTED INSIGHTS INTO GEN Z AS THEY EMERGE AS THE CONSUMER AND FINANCE TRENDSETTERS<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0e6e28 elementor-widget elementor-widget-text-editor\" data-id=\"e0e6e28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Gen Z consumers, savers, and investors are here\u2014and in force! They are driving tremendous change in the marketplace through their shopping, payments, investing, crypto, social causes, and much more. They are also being significantly impacted by COVID-19, workforce changes, as well as a strong desire to improve their personal finances. In The 2021-2022 State of Gen Z<sup>\u00ae<\/sup> research study series, we dive deeply into what you as a marketer, sales leader, brand builder, entrepreneur, or innovator need to know about this rapidly emerging and influential generation of consumers who are now up to age 26!<\/p><p>This year\u2019s Gen Z national study included more than 1,000 members of Gen Z and compared them to more than 1,000 Millennials as consumers, savers, and investors. The side-by-side generational comparison is extremely actionable as business leaders and brand builders recognize that Gen Z is not \u201cMillennials 2.0\u201d, but a very different generation that has come of age with different norms, experiences, technology usage, parents, the impact of COVID-19, and much more.<\/p><p>Here are just a sample of the questions answered in The 2021-2022 State of Gen Z<sup>\u00ae<\/sup> Study on Gen Z as Consumers and their Personal Finance Behaviors:<\/p><p><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit;\">\u2022<\/span><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit;\">\u00a0<\/span>What are Gen Z\u2019s expectations for earning, saving, and investing in today\u2019s marketplace?\u00a0<br \/>\u2022\u00a0<span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">What type of financial stress is Gen Z feeling since the start of the COVID-19 pandemic?<br \/><\/span>\u2022\u00a0<span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">Which Gen Z life stage events were delayed because of the COVID-19 pandemic?<br \/><\/span>\u2022\u00a0<span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">How has Gen Z\u2019s financial stress changed from a year ago?<br \/><\/span>\u2022\u00a0<span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">What are Gen Z\u2019s key considerations when making purchase decisions?<\/span><\/p><p>For research, speaking, or media inquiries, please contact our friendly team at The Center for Generational Kinetics at <a href=\"mailto:Info@GenHQ.com\">Info@GenHQ.com<\/a> or <a href=\"tel:+15122596877\">+1 (512) 259-6877<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63a3a59 blockquote elementor-widget elementor-widget-text-editor\" data-id=\"63a3a59\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote><p>\u201cGeneration Z has been very misunderstood when it comes to their perspective on money, as consumers, savers, and investors. Accurately bringing to life Gen Z&#8217;s views about finances and its intersection with so many areas of their life is extremely important as they now drive so many if not most of the major consumer, payments, banking, and retail trends. In this year&#8217;s national study, we explored a variety of areas that executives, marketers, advertisers, and brand-builders needed to know but could not find anywhere else. I&#8217;m very excited for you to read our findings and implement them in your organization to better engage, delight, and unlock the loyalty and enthusiasm of a generation that will shop commerce for decades to come.\u201d<\/p><h6>\u2014Denise Villa, PhD, CEO, THE center for generational kinetics<\/h6><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-89680ff elementor-widget elementor-widget-text-editor\" data-id=\"89680ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"pgc-6103-2-0\" class=\"panel-grid-cell panel-grid-cell-mobile-last\"><div id=\"panel-6103-2-0-0\" class=\"so-panel widget widget_black-studio-tinymce widget_black_studio_tinymce panel-first-child panel-last-child\" data-index=\"10\"><div class=\"textwidget\"><p><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">There are\u00a0<\/span><em style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">many more<\/em><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">\u00a0exciting findings in this year\u2019s State of Gen Z<\/span><sup style=\"color: inherit; font-family: inherit; font-weight: inherit; text-transform: inherit;\">\u00ae<\/sup><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit; text-transform: inherit;\">\u00a02021-2022 for marketers, sales professionals, journalists, and parents. This research is only available from The Center for Generational Kinetics, LLC. Fill out the short form on this page to receive your free copy of the entire 28-page report.<\/span><\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3758430 elementor-widget elementor-widget-heading\" data-id=\"3758430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">About the 2021-2022 State of Gen Z<sup>\u00ae<\/sup>Annual Research Study Series <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c85d898 elementor-widget elementor-widget-text-editor\" data-id=\"c85d898\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Each year, The Center for Generational Kinetics leads The State of Gen Z<sup>\u00ae<\/sup> Annual Research Study to dive deep into new and emerging trends, solutions, and insights as Gen Z emerges further into adulthood and gains more urgency and influence as trendsetters, consumers, and employees.<\/p><p>This year\u2019s annual Gen Z study uncovered<em> so many exciting findings<\/em> that we are releasing it as a series of three research reports: Gen Z as Employees and Workforce Trendsetters, Gen Z as Consumers, Savers, and Influencing Personal Finance, and Gen Z as Trendsetters, Impacting the Future of All Generations. The State of Gen Z<sup>\u00ae<\/sup> research study was designed and conducted by the PhD-led research team at The Center for Generational Kinetics.<\/p><p>To lead this research, The Center for Generational Kinetics (CGK) designed a custom Gen Z and Millennial national study. The quantitative study was administered to 2,088 U.S. respondents ages 13-35, including 1,070 Gen Z (ages 13-25) and 1,018 Millennials (ages 26-35). The sample was weighted to the 2020 U.S. Census for age, region, gender, and ethnicity. The national study was conducted online from October 1, 2021, to October 21, 2021. Figures are statistically significant at the 95% confidence level. The margin of error is +\/-3.1%.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3eb2b9c blockquote elementor-widget elementor-widget-text-editor\" data-id=\"3eb2b9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<blockquote>\n<p>\u201cWhat worked in sales, marketing, and building trust with younger consumers only three years ago does not work now. Revenue, marketing, and sales leaders need to know what does work in order to rapidly bridge the Gen Z consumer and client gap at exactly the time this trend-driving generation is solidifying their brand loyalty in numerous categories. This year&#8217;s State of Gen Z<sup>\u00ae<\/sup> study uncovered numerous insights that leaders need to know, from Gen Z&#8217;s trust in cryptocurrency to their emotional state around personal finances. It&#8217;s important to understand Gen Z&#8217;s attitude toward shopping, money, saving, and spending in order to best create customer and client experiences that Gen Z loves. The timing has also never been more important as Gen Z is determining not only the products and services they love, but the channels, experiences, and payment methods they will rely on for the next many years.\u201d<\/p>\n<h6>\u2014Jason Dorsey, President, the center for generational kinetics<\/h6>\n<\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e5091c elementor-widget elementor-widget-heading\" data-id=\"1e5091c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Custom Generations Research and Keynote Speaking That Drives Measurable Growth for Leaders and Organizations<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d43be20 elementor-widget elementor-widget-text-editor\" data-id=\"d43be20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The Center for Generational Kinetics has led almost 100 generational studies, spanning four continents and multiple languages. Each year, we work with clients from global financial services companies and banking leaders to rapidly-growing retailers and pioneering technology companies. We have helped financial service providers invent new products and offers, helped hospitals attract and retain the next generation of nurses, and launched new cars to a new generation of buyers.<\/p><p>We are passionate about helping you solve your generational challenges and drive measurable sales results through our customized keynote speaking and unique research. <a href=\"\/contact\">Contact us now<\/a> to\u00a0<span style=\"color: inherit; font-family: inherit; font-size: inherit; font-weight: inherit;\">to schedule a conversation with our research or speaking teams.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ba0eebc zig-zag-section elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ba0eebc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2c812888 zig-zag-content\" data-id=\"2c812888\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b1d11fe elementor-widget elementor-widget-heading\" data-id=\"6b1d11fe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Want even more info on generation z? Check out zconomy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-64d41c45 elementor-widget elementor-widget-text-editor\" data-id=\"64d41c45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At CGK, we are passionate about unlocking the potential of Gen Z as they emerge as workforce, customer, and community trendsetters. Check out our bestselling book, <a href=\"https:\/\/genhq.com\/the-generations-hub\/zconomy\/\">Zconomy: How Gen Z Will Change the Future of Business<\/a>, for all the insights and how-to strategies to unlock this exciting generation&#8217;s potential at this critical time.\u00a0\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ce2d770 zig-zag-img-wrap\" data-id=\"ce2d770\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2f8f2b16 zig-zag-img elementor-widget elementor-widget-image\" data-id=\"2f8f2b16\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1170\" height=\"780\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/09\/zconomy-stacked-internation-books.jpg\" class=\"attachment-full size-full wp-image-7477\" alt=\"bestselling-zconomy-books-stacked\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2022\/09\/zconomy-stacked-internation-books.jpg 1170w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/09\/zconomy-stacked-internation-books-300x200.jpg 300w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/09\/zconomy-stacked-internation-books-1024x683.jpg 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2022\/09\/zconomy-stacked-internation-books-768x512.jpg 768w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d6960b1 elementor-section-full_width the-media-slider-section elementor-section-height-default elementor-section-height-default\" data-id=\"4d6960b1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-22c9868f\" data-id=\"22c9868f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34e63aa2 elementor-widget elementor-widget-cgk-latest-posts-slider\" data-id=\"34e63aa2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cgk-latest-posts-slider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<div class=\"the-media-slider\">\r\n\t\t\t\t<div class=\"swiper-container\">\r\n\t\t\t\t\t<div class=\"swiper-wrapper\">\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/from-sandcastles-to-snapchat\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"From Sandcastles to Snapchat: How Spring Break Changes As Gen Z Kids Grow Up\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"266\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-1024x341.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-1024x341.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-300x100.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-768x256.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-1536x512.png 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/hilton-3.3-2048x683.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Mar 26, 2026<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/from-sandcastles-to-snapchat\/\">From Sandcastles to Snapchat: How Spring Break Changes As Gen Z Kids Grow Up<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-honored-to-keynote-idfa-event\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Keynotes for IDFA&#8217;s International Event\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"266\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-1024x341.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-1024x341.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-300x100.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-768x256.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-1536x512.png 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/IDFA_3-2048x683.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Mar 23, 2026<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-honored-to-keynote-idfa-event\/\">CGK President Jason Dorsey Keynotes for IDFA&#8217;s International Event<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-keynotes-kate-spade-consumer-day\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Honored to Keynote Kate Spade&#8217;s Virtual Consumer Day from Their NY HQ!\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"266\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1024x341.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1024x341.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-300x100.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-768x256.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-1536x512.png 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/katespade_2-2048x683.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Mar 20, 2026<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-keynotes-kate-spade-consumer-day\/\">CGK President Jason Dorsey Honored to Keynote Kate Spade&#8217;s Virtual Consumer Day from Their NY HQ!<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/featured-in-cnbc-on-gen-z-social-media-revolution\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Featured in CNBC Explaining Gen Z and Younger Generations&#8217;s Social Media Revolution\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"566\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Screen-Shot-2026-03-13-at-4.33.26-PM-1024x724.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Screen-Shot-2026-03-13-at-4.33.26-PM-1024x724.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Screen-Shot-2026-03-13-at-4.33.26-PM-300x212.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Screen-Shot-2026-03-13-at-4.33.26-PM-768x543.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Screen-Shot-2026-03-13-at-4.33.26-PM-e1773437673188.png 1136w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Mar 13, 2026<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/featured-in-cnbc-on-gen-z-social-media-revolution\/\">CGK President Jason Dorsey Featured in CNBC Explaining Gen Z and Younger Generations&#8217;s Social Media Revolution<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-asurions-leaders\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Honred to Keynote Asurion&#8217;s Annual Leadership Meeting\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"266\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-1024x341.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-1024x341.png 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-300x100.png 300w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-768x256.png 768w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-1536x512.png 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2026\/03\/Asurion_1-1-2048x683.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Mar 10, 2026<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-asurions-leaders\/\">CGK President Jason Dorsey Honred to Keynote Asurion&#8217;s Annual Leadership Meeting<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-hpi-dec-2025\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Thrilled to Speak for HPI&#8217;s Lone Star Commercial Real Estate Summit\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"270\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-HPI-Dec-2025-B.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-HPI-Dec-2025-B.jpg 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-HPI-Dec-2025-B-300x101.jpg 300w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-HPI-Dec-2025-B-768x259.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Dec 22, 2025<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-hpi-dec-2025\/\">CGK President Jason Dorsey Thrilled to Speak for HPI&#8217;s Lone Star Commercial Real Estate Summit<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-childrens-nebraska\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Honored to Present for Children&#8217;s Nebraska and Tour Their Hospital Facilities\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"270\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-Childrens-NE-Dec-2025-A.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-Childrens-NE-Dec-2025-A.jpg 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-Childrens-NE-Dec-2025-A-300x101.jpg 300w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/Blog-Childrens-NE-Dec-2025-A-768x259.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Dec 22, 2025<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-speaks-for-childrens-nebraska\/\">CGK President Jason Dorsey Honored to Present for Children&#8217;s Nebraska and Tour Their Hospital Facilities<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-slide\">\r\n\t\t\t\t\t\t\t\t<div class=\"the-latest-box\">\r\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-featured-in-the-new-york-times-on-gen-x-holiday-spending-dec-2025\/\" class=\"the-latest-thumbnail\" tabindex=\"-1\" aria-label=\"CGK President Jason Dorsey Thrilled to be Busting Gen X Consumer Myths in The New York Times!\" aria-hidden=\"true\">\r\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-1024x512.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-1024x512.jpg 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-300x150.jpg 300w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-768x384.jpg 768w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-1536x768.jpg 1536w, https:\/\/genhq.com\/wp-content\/uploads\/2025\/12\/NYT-Blog-Banner-Gen-X-and-Holiday-Spend-2048x1024.jpg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t<\/a>\r\n\t\t\t\t\t\t\t\t\t<div class=\"the-latest-content\">\r\n\t\t\t\t\t\t\t\t\t\t<div class=\"the-latest-mata\">\r\n\t\t\t\t\t\t\t\t\t\t\t<p>Dec 18, 2025<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Research<\/p>\r\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t<h3 class=\"the-latest-title h4\"><a href=\"https:\/\/genhq.com\/cgk-president-jason-dorsey-featured-in-the-new-york-times-on-gen-x-holiday-spending-dec-2025\/\">CGK President Jason Dorsey Thrilled to be Busting Gen X Consumer Myths in The New York Times!<\/a><\/h3>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"the-media-slider-controllers\">\r\n\t\t\t\t\t<span class=\"arrow-left\"><\/span>\r\n\t\t\t\t\t<div class=\"the-media-pagination\"><\/div>\r\n\t\t\t\t\t<span class=\"arrow-right\"><\/span>\r\n\t\t\t\t<\/div>\r\n\t\t\t<\/div>\r\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15c64ad8 elementor-align-center transparent-button elementor-widget elementor-widget-button\" data-id=\"15c64ad8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"\/media\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">View More Media<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>THE STATE OF GEN Z\u00ae 2021-2022 Gen Z\u2019s Attitudes About Money, Spending, Investing, Crypto, and More Our Insights are Trusted by Companies Around the World state of gen z as consumers, savers, and influencing personal finance THE STATE OF GEN Z\u00ae 2021-2022: Gen Z as Consumers, Savers, and Influencing Personal Finance Unexpected Insights into Gen [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":7243,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7006","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>State of Gen Z Consumer Research Study Report for 2021-2022<\/title>\n<meta name=\"description\" content=\"CGK&#039;s annual State of Gen Z research study report. 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