{"id":5928,"date":"2021-05-07T14:56:48","date_gmt":"2021-05-07T14:56:48","guid":{"rendered":"https:\/\/genhq.com\/?p=5928"},"modified":"2022-09-20T13:39:33","modified_gmt":"2022-09-20T13:39:33","slug":"speaking-to-500-leaders-across-asia","status":"publish","type":"post","link":"https:\/\/genhq.com\/speaking-to-500-leaders-across-asia\/","title":{"rendered":"CGK President Jason Dorsey Speaking to Leaders Across Asia!"},"content":{"rendered":"<p><a href=\"https:\/\/genhq.com\/wp-content\/uploads\/2021\/05\/Singapore-Blog-Image-copy.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-5929 size-full\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2021\/05\/Singapore-Blog-Image-copy.jpg\" alt=\"Leaders In Singapore Receiving Copies of Zconomy\" width=\"1024\" height=\"345\" srcset=\"https:\/\/genhq.com\/wp-content\/uploads\/2021\/05\/Singapore-Blog-Image-copy.jpg 1024w, https:\/\/genhq.com\/wp-content\/uploads\/2021\/05\/Singapore-Blog-Image-copy-300x101.jpg 300w, https:\/\/genhq.com\/wp-content\/uploads\/2021\/05\/Singapore-Blog-Image-copy-768x259.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><span data-preserver-spaces=\"true\">Acclaimed Generational Speaker CGK President Jason Dorsey recently spoke to leaders across Asia, and 500 of them received copies of his new book,\u00a0<\/span><em><span data-preserver-spaces=\"true\">Zconomy<\/span><\/em><span data-preserver-spaces=\"true\">! Jason shared his experience\u00a0and learnings with the CGK team, and we\u2019d love to share them with you:<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">One of the things I love most about virtual events is being able to speak to and answer questions directly from leaders around the world in real time. A recent virtual event was a highlight for me because I was able to reach leaders across Asia, and 500 of them received copies of my new book, <\/span><i><span style=\"font-weight: 400;\">Zconomy<\/span><\/i><span style=\"font-weight: 400;\">!! This was exciting for me because I love working in Asia. The attendees for this corporate event were leaders at one of the biggest global brands across Singapore, China, Japan, and South Korea. I was supposed to be delivering this program in-person\u2014as a follow-up to my in-person program in Singapore last year\u2014but the pandemic forced all of us to innovate, and the outcome was fantastic! In fact, we reached way more people through the virtual event than we could have in-person in Singapore.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This particular client is super interesting because they are data-driven, passionate about emerging consumer trends, and love trying new things to reach the next generation of consumers. Their business involves not only traditional retail but a rapidly growing eCommerce business, as well as a very large business for global travelers. With so many dimensions to their business, you can imagine how insightful and fantastic the questions from the leaders were after my presentation!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Key areas I talked about were:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">New insights into Gen Z in Asia, including digital media, shopping, and payment preferences<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unexpected trends that have come out of the pandemic and what they mean by generation in Asia<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Specific strategies to build trust, communication, and grow sales across different generations of sales professionals\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">I loved sharing these insights and strategies specific to that region of the world\u2014and what works now that didn\u2019t work pre-pandemic.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This was the third event I&#8217;ve keynoted for this multinational CPG company, and every one grows in the number of participants and impact. Even though I couldn&#8217;t be there in-person this year, the conversation, Q&amp;A, and energy were fantastic. I personally finished the program fired up!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The company also bought 500 copies of my new bestselling book, <\/span><i><span style=\"font-weight: 400;\">Zconomy<\/span><\/i><span style=\"font-weight: 400;\">, for all of their leaders! Seeing their team open the boxes and distribute the books was incredibly exciting for me&#8211;especially after researching and writing it for two years. In fact, I have a copy of the <\/span><i><span style=\"font-weight: 400;\">Zconomy<\/span><\/i><span style=\"font-weight: 400;\"> book translated into Korean in my office.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Growing up in rural Texas, I never dreamed I&#8217;d be presenting to leaders across Asia, let alone 500 of them reading a book I wrote as part of their business growth and innovation strategy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I am SO inspired to be on this journey, sharing insights, discoveries, and strategies around the world. Thank you for being on this journey with me.<\/span><\/p>\n<p>With gratitude,<\/p>\n<p>Jason<\/p><\/blockquote>\n<h2><b>Learn More About Gen Z and What We Are Discovering<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">If you\u2019d like to learn more about Gen Z and what we\u2019re discovering about this exciting generation in our research and advising, check out CGK\u2019s annual State of Gen <sup>\u00ae<\/sup> study series. The complete findings reports are free and available for download directly from CGK\u2019s website. <\/span><a href=\"\/the-generations-hub\/state-of-gen-z\/\"><span style=\"font-weight: 400;\">https:\/\/bit.ly\/3tojIYT.<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">And if you really want to know how to unlock the potential of Generation Z as trendsetters, employees, and customers, check out my new book, Z<\/span><i><span style=\"font-weight: 400;\">conomy: How Gen Z Will Change the Future of Business<\/span><\/i><span style=\"font-weight: 400;\">. The book was a Top 10 Business Book on Forbes! You can read more about it at <\/span><a href=\"https:\/\/jasondorsey.com\/zconomy\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Zconomy.com<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Acclaimed Generational Speaker CGK President Jason Dorsey recently spoke to leaders across Asia, and 500 of them received copies of his new book,\u00a0Zconomy! Jason shared his experience\u00a0and learnings with the CGK team, and we\u2019d love to share them with you: One of the things I love most about virtual events is being able to speak [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":5929,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28,26,20],"tags":[],"class_list":["post-5928","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gen-z","category-speaking","category-workplace-and-leadership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generations Blog | CGK President speaks to Leaders Across Asia<\/title>\n<meta name=\"description\" content=\"CGK President Jason Dorsey recently spoke to leaders across Asia to share CGK&#039;s research into the consumer trends Gen Z is 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