{"id":4672,"date":"2018-08-21T19:55:24","date_gmt":"2018-08-21T19:55:24","guid":{"rendered":"https:\/\/genhq.com\/?p=4672"},"modified":"2022-07-23T07:14:56","modified_gmt":"2022-07-23T07:14:56","slug":"why-texas-millennials-are-moving-to-small-towns","status":"publish","type":"post","link":"https:\/\/genhq.com\/why-texas-millennials-are-moving-to-small-towns\/","title":{"rendered":"Why Texas Millennials Are Moving to Small Towns"},"content":{"rendered":"<p>As big cities become increasingly more expensive, <span style=\"text-decoration: underline;\"><a href=\"\/generations-gen-y-millennials-research\/sales-marketing-market-research\/\">Millennials<\/a><\/span> in Texas are looking toward small towns outside of the cities for the same amenities at half the price.<\/p>\n<p>While big cities like Austin, Houston, and Dallas certainly have a lot to offer Millennials, including seemingly unlimited restaurant options, entertainment, and various career paths, this \u201cidealized urban lifestyle\u201d is still out of reach for most.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-4673\" src=\"https:\/\/genhq.com\/wp-content\/uploads\/2018\/08\/TexasMonthly2.gif\" alt=\"\" width=\"870\" height=\"500\" \/><\/p>\n<p>\u201cStudent loan debt, wage stagnation, rising rents, insurance costs, and the lingering aftermath of the <span style=\"text-decoration: underline;\"><a href=\"\/will-millennials-ever-climb-out-of-the-great-recession-rut\/\" rel=\"noopener\">Great Recession<\/a><\/span>, which many Millennials ran right into at a key career stage,\u201d explained <a href=\"https:\/\/jasondorsey.com\/\" target=\"_blank\" rel=\"noopener\">Jason Dorsey<\/a>, the president of The Center for Generational Kinetics, in an interview with <span style=\"text-decoration: underline;\"><a href=\"https:\/\/www.texasmonthly.com\/the-culture\/high-rents-rural-renaissance-new-generation-is-reviving-small-town-texas\/\" target=\"_blank\" rel=\"noopener\"><em>Texas Monthly<\/em><\/a>.<\/span><\/p>\n<p>These financial hurdles, combined with ever-increasing real estate prices, have caused many Millennials to set their sights outside of city limits where home prices are literally half of what they cost inside urban centers. <span style=\"text-decoration: underline;\"><a href=\"\/why-do-millennial-employees-need-strong-leadership\/\" rel=\"noopener\">Business owners<\/a><\/span>, too, have found that small towns can grant them the opportunities and freedom they desire. \u201cEmployees, office space, and additional resources are often less expensive in nonurban areas, often making it more cost-efficient to start and build a business,\u201d said Dorsey.<\/p>\n<p>In fact, according to Texas Monthly, many of the small Texas towns outside of Austin, Houston, and Dallas are ripe for rejuvenation. \u201cWhile it\u2019s [only] an emerging trend now, we do think that smaller towns, particularly those strategically close to cities, have the ability to attract and keep <span style=\"text-decoration: underline;\"><a href=\"\/millennial-entrepreneurs-impacting-big-industries-making-headlines\/\" rel=\"noopener\">young entrepreneurs<\/a><\/span> as they build their businesses,\u201d added Dorsey.<\/p>\n<p>It will be interesting to see if <a href=\"\/5-faqs-about-the-centers-zconomy-services\/\"><span style=\"text-decoration: underline;\">Gen Z<\/span><\/a> \u2013 the generation after Millennials who are about to graduate college en masse \u2013 keeps up the trend of moving out of cities and into smaller towns. The Center\u2019s current research has proven that Gen Z is already a financially conservative and practical generation, so they would seem like the perfect candidates for small-town living.<\/p>\n<h4>Want to Solve Your Generational Challenges?<\/h4>\n<p>We lead national and international Gen Z, Millennial, and\u00a0<u><a href=\"\/how-is-generations-research-different-from-market-research\/\">generational studies<\/a>\u00a0<\/u>for our clients every day. We also keynote events around the world, helping businesses better understand their customers and workforce.<\/p>\n<p>Let us know how we can help you.\u00a0<u><a href=\"\/contact\/\">Send us an email<\/a>\u00a0<\/u>or give us a call and we\u2019ll be happy to provide a little information for you to review.<\/p>\n<p>Keep the conversation going. Follow The Center on Instagram\u00a0<span style=\"font-style: inherit; font-weight: inherit;\"><u><a href=\"https:\/\/www.instagram.com\/thegenhq\/\" target=\"_blank\" rel=\"noopener\">@TheGenHQ<\/a><\/u><\/span>\u00a0or on Twitter\u00a0<u><a href=\"https:\/\/twitter.com\/GenHQ\" target=\"_blank\" rel=\"noopener\">@GenHQ<\/a><\/u>. We are passionate about sharing our latest generational discoveries!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As big cities become increasingly more expensive, Millennials in Texas are looking toward small towns outside of the cities for the same amenities at half the price. While big cities like Austin, Houston, and Dallas certainly have a lot to offer Millennials, including seemingly unlimited restaurant options, entertainment, and various career paths, this \u201cidealized urban [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":4673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,23,13],"tags":[],"class_list":["post-4672","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-generations","category-media","category-millennials-aka-gen-y"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Texas Millennials Are Moving to Small Towns - The Center For Generational Kinetics<\/title>\n<meta name=\"description\" content=\"As big cities become increasingly more expensive, Millennials in Texas are looking toward small towns outside of the cities for the same amenities at half the price.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/genhq.com\/why-texas-millennials-are-moving-to-small-towns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Texas Millennials Are Moving to Small Towns - 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